Google Ads for Dentists  ·  Dental PPC

Google Ads that fill your chairs — not just your click report.

We build and manage high-intent search campaigns for dental practices, then connect them to the front desk and follow-up systems that turn calls into booked patients. You see cost per patient, not cost per click.

No contracts  ·  You own everything  ·  Every lead tracked

$22

Average cost per new patient lead

3X

Average lead increase in the first 90 days

5 days

Average time to first patient call

22:1

Average return on ad spend

Why Ads Fail

Clicks aren’t patients. Bookings are.

If your ads get clicks but not calls — or calls that never turn into appointments — the campaign wasn’t built for dental, and nobody is watching what happens after the click.

We target only keywords with booking intent, cut everything that wastes budget, and track each lead through to the chair. Then we fix the leaks between the ad and the appointment: missed calls, slow follow-up, and landing pages that don’t convert.

What’s Included

Every piece of a campaign that books patients.

Built and managed in-house — in an account you own.

Campaign Strategy & Build

Campaigns structured around your highest-value services — implants, cosmetic, emergency, and general — each with its own keywords and landing page.

Booking-Intent Keywords

“Dentist near me,” “dental implants [your city],” “emergency dentist open now.” Informational searches that burn budget are excluded aggressively.

Ad Copy & Landing Pages

Every ad drives to a page built to do one thing: get the visitor to call or book. No generic homepages, no distractions.

Call Tracking & Recording

Every call, form, and chat tied to the exact keyword and ad that produced it — with call recordings so you hear lead quality yourself.

Weekly Optimization

Bid management, negative keywords, A/B testing, and budget moved to what’s working. Your cost per patient should drop month over month.

Reporting in Patients

A clear monthly report: calls, forms, booked patients, cost per lead, cost per patient, and total return on ad spend.

How It Works

From audit to first calls in days.

A good campaign is only half the job. We also make sure the phones get answered and every lead gets followed up.

01

Account Audit

We review your current campaigns, search terms, and tracking — and show you where the money is leaking.

02

Build

Service-level campaigns, landing pages, and call tracking, all set up in your own account.

03

Launch

First patient calls typically arrive within 3–7 days of going live.

04

Optimize & Scale

Campaigns hit their stride in 30–60 days. Then we scale the winners and add new services.

Part of One Growth System

Ads work harder with the rest of the system.

Paid search brings patients in today. These services make every click worth more.

Dental SEO

Map pack and organic rankings that compound over time.

Dental Website Design

Fast, mobile-first sites built to book and ready to rank.

CRM & Automation

60-second follow-up so every lead becomes a booked patient.

Proof

The numbers behind the work.

Marketing fills the schedule. Operations keeps it full. Consulting decides the order. These came from all three running together at one New Jersey practice.

$101K → $143K

Monthly revenue

At our flagship practice, in one of New Jersey’s most competitive markets.

18%

Year-over-year growth

Against an industry average of 3–7%.

$93 → $52

Cost per lead

Cut nearly in half while doubling patient volume.

“ansDigital has helped tremendously in navigating Google’s advertising space and maximizing its effectiveness. They are very professional and have gotten us over 25 leads in our first month working together.”

Justin Morgan  ·  Google review

FAQ

Google Ads questions, answered.

Don’t see yours? Call (201) 884-1938 or email founder@ansdigital.co.

Most practices see strong results with $2,000-$5,000/month in ad spend plus management fees.

First patient calls within 3-7 days of launch. Campaigns hit their stride within 30-60 days as we optimize.

We consistently deliver $15-$25 per lead, well below the $30-$50 industry average.

Yes, 100%. You own everything — campaigns, data, and history.

Yes. We audit, cut the waste, and rebuild what’s not working.

Free Marketing Audit

See exactly where your ad budget is leaking.

Get a free review of your Google Ads account, call tracking, and landing pages from the team that has scaled 15 dental clinics.

Prefer to talk? (201) 884-1938  ·  founder@ansdigital.co

What your free audit covers